Tele-detailing…a call from the future of pharma sales?

by Mary Calvagna on 3/19/13 8:30 AM

By Mary Calvagna

"Tele-what", you may ask? "That can't be what I think it is." And yet, it is. Tele as in telephone and detailing as in a sales representative talking with a doctor.

Be honest. What's your first impression of this...