Reflections on Sales Training from a Pharma Rep Turned Medical Writer

by Lyndsey Ladd on 7/24/13 10:31 AM

Since the movie Love and Other Drugs (2010) came out, I can'’t tell you how often I’'ve been asked if tha't’s really what the pharmaceutical sales industry is like. My typical response to this question is, “"Of course——a super...

Tele-detailing…a call from the future of pharma sales?

by Mary Calvagna on 3/19/13 8:30 AM

By Mary Calvagna

"Tele-what", you may ask? "That can't be what I think it is." And yet, it is. Tele as in telephone and detailing as in a sales representative talking with a doctor.

Be honest. What's your first impression of this...

This Doctor Wouldn’t Buy Anything From Piers Morgan

By Dr. Bill Lloyd, CLD Medical Director

It’s hard to believe that it’s already been two years since Larry King was dethroned. Many viewers were surprised that British TV personality Piers Morgan got that primetime gig on CNN. Gotta...